Wow, these photos are like two weeks old.. considering Abigail's hair is now #radiantorchid (dyed a day before Pantone announced 2014's color of the year, thank you.) Joe Fresh is, how can we explain it, it's fresh. We honestly thought they only sold tee-shirts (fashignorance), but we perused sipping our champeezy (so redundant to mention in NYC), and Emily found the hat love of her life. So cheers to the new Joe Fresh, a hat that's surprisingly not black, and drunk shopping. Drink - Shop - Love… isn't that a book?